Insights and Information about Apple

The Newsletter For Smart People. • 13 min read •

👮🏻‍♂️ Wiser! #90: Meta Fined | Apple's Unfair Advantage | Musk in Space | TikTok's Digital Cocaine

Wiser! #90: Meta has been given their largest ever fine for failing to protect teen users. Apple are applying an unfair advantage to build an ads business. Elon's Starlink faces many hurdles to be the no 1 satellite service. Three reason's why TikTok is as addictive as slot machines.…

Rick Huckstep • 09 Sep 2022

The Podcast That Explains Everything • 5 min read •

🎙BTLT Ep #5: Amazon, Facebook memo leaks, and Apple AR-VR headsets

Rick Huckstep and Shaun Weston discuss Amazon, Andy Jassy, Jeff Bezos, corporate overreach, Prime Day and drone deliveries. Plus, the leaked Facebook memo, the Apple AR-VR headset, and playing padel in Spain.…

Rick Huckstep • 03 Jul 2022

The Podcast That Explains Everything • 3 min read •

🎙Episode #4: Metaverse, VR headsets, Passkeys, and Apple Pay Later

Rick Huckstep and Shaun Weston welcome Charles Radclyffe to the show to discuss everything metaverse, including use cases, ethics, VR headset adoption, and the case for reducing your carbon footprint. Plus, we talk heatwaves, passkeys, Apple Pay Later, and Heartstopper.…

Rick Huckstep • 20 Jun 2022

Essays and Insights • 6 min read •

Apple Pay Later: the Frictionless BNPL Customer Experience

Apple's strategy is to layer frictionless services on top of exceptional products. The latest offering is Apple Pay Later, a Buy Now Pay Later product that enables users to buy more than can afford right now. But what does it really mean and why are they doing it?…

Rick Huckstep • 17 Jun 2022

The Newsletter For Smart People. • 10 min read •

🍺 Wiser! #81: Budweiser in the Metaverse | Clubhouse Over? | Elon's Bot Problem | Crypto Bull or Bear?

Newsletter #81: Budweiser is the latest big brand to venture into the Web3 metaverse. With Zed Run. Plus; eighteen months ago, a tech upstart called Clubhouse hit the headlines as the next big thing. That didn't last long! Elon's at it again. And Crypto confidence or carnage?…

Rick Huckstep • 10 Jun 2022

Bitcoin and Cryptocurrency • 1 min read •

🎙Episode #2: Crypto | Bitcoin | TikTok | Deepfakes | AI Surveillance | RIP iPod | Google AR

Rick Huckstep and Shaun Weston talk about crypto and the status of Bitcoin, what’s good and bad about facial recognition, and who does the best deepfakes? Plus, Google AR glasses, TikTok, Burt Reynolds as James Bond, the iPod (RIP), and what pixel pressure means…

Rick Huckstep • 22 May 2022

BigTech • 11 min read •

🧮 Newsletter #75: BigTech's BigNumbers | Elon's BigDebt | Twitter Rumbles On | Other Stuff

Wiser! #75: Elon Musk is borrowing big time against his Tesla stock to buy Twitter. He's skating on thin ice with that one and many doubt he'll still go through with it. Also, it's earnings week as the big tech stocks report for the quarter.…

Rick Huckstep • 30 Apr 2022

BigTech • 12 min read

BigTech's BigNumbers: Q1 2022 Earnings Roundup

Tech Stocks had enjoyed a 2 year ride since the Covid induced crash of March 2020. With a few notable exceptions, that's over for alot of the tech stocks. It's tough times ahead as I take a look at the round of quarterly earnings for BigTech's BigNumbers.…

Rick Huckstep • 29 Apr 2022

Artificial Intelligence • 11 min read •

⚠️Newsletter #70: Building A Community | The Tech War in Ukraine | AI Facial Recognition | TikTokWar | Crypto Donations

Wiser! #70: Removing paywalls and building a community is the new direction for Wiser! as it gets into its 2nd year. Plus the focus is on the tech economy in Ukraine: facial recognition, TikTok and Crypto donations.…

Rick Huckstep • 28 Mar 2022

BigTech • 14 min read •

💪Newsletter #69: Ukraine: What BigTech Had to Say About It! | Facebook, Apple and The Lost $10 Billion

Wiser! #69: The Russian invasion of Ukraine has dominated the world's attention. The horrors of war on a European doorstep are too close to home. The question is: what has BigTech done about it? Can Social Media sit on the platform fence any longer?…

Rick Huckstep • 04 Mar 2022

Apple • 13 min read

Apple's Privacy Changes to Cost Facebook $10 billion in 2022

Wiser! #68 (Premium): When your business is dependent on the actions of someone else, it's your Achille's Heel. It's a $500 billion weakness that Mark Zuckerberg saw coming when Apple announced a simple change for iPhone users. And sparked one of the biggest pivots in corporate history.…

Rick Huckstep • 03 Mar 2022

Metaverse • 11 min read •

👩‍🔬 Newsletter #67: Facebook in the Metaverse | Spotify's CarThing | Apple's $1 Trillion Ambition

Wiser! #67: It's been 6 months and cost $500 million, but The Zuck is determined to turn Facebook into Meta(verse). Meanwhile, Spotify released the Car Thing and different nations have different attitudes when it comes to crypto and Bitcoin.…

Rick Huckstep • 26 Feb 2022