Augmented Reality - The Wiser! Newsletter

AR, VR, Wearables: Apple's market opportunity

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Insights • 11 min read

AR, VR, Wearables: Apple's market opportunity

Wiser! #56 (Premium): Apple dominates the Wearables market with the Number 1 Watch and Airpods. But if Apple are to ring the $4 trillion bell, they are going to need new products. Next to come is a Mixed Reality Headset and then a pair of AR glasses.…

Rick Huckstep • 18 Jan 2022

Gary Vee and NFTs; Instagram; Roblox plus Snap, Apple , AI and BigTech

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Newsletters • 12 min read

Gary Vee and NFTs; Instagram; Roblox plus Snap, Apple , AI and BigTech

Wiser! #51: Gary Vee makes $91m in 90 days selling NFTs (he had never heard of NFTs 9 months ago); Instagram hits 2 billion users with TikTok catching up fast; Roblox, Snap, Apple and AI, all in this issue of Wiser!…

Rick Huckstep • 17 Dec 2021

Deepfakes in the Metaverse; plus Substack, NFTs, Nigeria's CBDC, and Xbox

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Newsletters • 13 min read

Deepfakes in the Metaverse; plus Substack, NFTs, Nigeria's CBDC, and Xbox

Wiser! #46: deepfakes in the Metaverse; Substack lose the plot, Tarantino sued over NFTs; Nigeria launch CBDC and Xbox hits 20.…

Rick Huckstep • 19 Nov 2021

The Metaverse Part 2; what it virtually means in reality

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Insights • 14 min read

The Metaverse Part 2; what it virtually means in reality

Wiser! #45 (Premium): All of a sudden, everyone is talking about the Metaverse. Thanks Meta! In this 2 part series, Part 1 explained what it is and Part 2 looks at what it does.…

Rick Huckstep • 16 Nov 2021

Microsoft enters the Metaverse; Facebook's on/off facial recognition, and Pinterest want your Attention

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Newsletters • 9 min read

Microsoft enters the Metaverse; Facebook's on/off facial recognition, and Pinterest want your Attention

Wiser! #43: Microsoft takes on Facebook head to head in the metaverse virtual workspace; Pinterest moves for your attention, and Facebook turns off facial recognition (for now).…

Rick Huckstep • 05 Nov 2021

The Metaverse Part 1; Facebook's big bet

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Insights • 12 min read

The Metaverse Part 1; Facebook's big bet

Wiser! #43 (Premium): When Facebook, the world's largest social network, renames to "Meta", it positions the Metaverse as the Next Computing Platform, aka Web3, the next generation of the Internet.…

Rick Huckstep • 02 Nov 2021

Microsoft's remote working survey; Facebook smartglasses; Epic v Apple latest

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Newsletters • 9 min read

Microsoft's remote working survey; Facebook smartglasses; Epic v Apple latest

Wiser! #34: Microsoft have conducted the largest study ever into the effects of remote working; plus an exclusive interview with Lemonade CEO Daniel Schreiber; Facebook's new smartglasses and the Litecoin pump and dump.…

Rick Huckstep • 17 Sep 2021

El Salvador go all-in on Bitcoin; Apple delay CSAM; Coinbase take on the SEC

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Bitcoin • 9 min read

El Salvador go all-in on Bitcoin; Apple delay CSAM; Coinbase take on the SEC

Newsletter #32: All eyes on El Salvador's BitcoinDay. Plus Apple delays its child protection measures, and more insights and information…

Rick Huckstep • 10 Sep 2021

The Pegasus Project: the spyware leak that exposed the risk to lawyers and activists

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Cyber • 13 min read

The Pegasus Project: the spyware leak that exposed the risk to lawyers and activists

Wiser! #25: The Pegasus spyware hack reminded us that if we're connected, we're vulnerable. Plus BigTech's earnings calls, Dorsey and Bitcoin save the world, plus Robinhood goes public…

Rick Huckstep • 30 Jul 2021

Apple; most valuable company in the world!

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Insights • 8 min read

Apple; most valuable company in the world!

Wiser! #11 (Premium): If Apple was a country, it would be the 8th largest in the world. How do they do it? Strategic Insights from Wiser! Newsletter…

Rick Huckstep • 30 Apr 2021

Virtual Humans; the Quest for Realism, Experience & Influence

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Insights • 6 min read

Virtual Humans; the Quest for Realism, Experience & Influence

Wiser! #9 (Premium): Virtual Humans. Mark Zuckerberg says that Mixed Reality is the next big thing.…

Rick Huckstep • 16 Apr 2021

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Newsletters • 9 min read

Call of Duty gets real!

Wiser! #9: Microsoft score $20bn AR deal with US Army, TikTok's awesome signal liquidity, Coinbase goes public, and more strategic insights from the Tech Economy…

Rick Huckstep • 09 Apr 2021

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Newsletters • 8 min read

We like pizza and cookies!

Wiser! #6: Google announces the end of cookies, subscription search from Neeva, Crypto and Bitcoin, and Apple and Facebook in a battle for Mixed Reality…

Rick Huckstep • 26 Mar 2021

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Newsletters • 8 min read

The deepfake augmented issue of reality

Wiser! #5: Featuring Brad Pitt v Rick Huckstep, not Tom Cruise, chatbots from the dearly departed, some crypto and dentist tech…

Rick Huckstep • 06 Mar 2021

Hey Alexa, would you get the door for me?

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Newsletters • 9 min read

Hey Alexa, would you get the door for me?

Wiser! #3: Robinhood and Gamestop, Crypto Corner, Elon Musk, Amazon Smart Home, Coinbase IPO, plus snippets of strategic insight and information…

Rick Huckstep • 26 Feb 2021