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Feb 23, 2023 24 min read

🕙 Wiser! Tech: what's happened in tech this week 24/2/23

🕙 Wiser! Tech: what's happened in tech this week 24/2/23
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News, insights, and information that you need to know about what happened in Tech this week.…


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w/Cryptocurrencies


Cryptocurrency donations provide fast relief for earthquake victims in Turkey and Syria

With a death toll now surpassing 47,000, the devastating February 6th earthquakes in Turkey and Syria have left many worldwide feeling powerless to help. Additionally, political tensions are complicating distribution logistics, making it a struggle for victims to receive aid in both countries.

In times like these, cryptocurrency has played a significant role in helping people fast. A year ago, as Russia launched its invasion of Ukraine, crypto brought millions in aid to Ukraine. By March 28, 2022, a little more than a month after the war began, crypto users had already donated over $56 million worth of cryptocurrency to addresses the Ukrainian government had provided, along with donations to charitable organisations accepting digital currency.

Crypto has the same potential to provide fast relief for victims in Turkey and Syria. Crypto research firm Chainalysis estimate roughly $5.9 million in cryptocurrency donations have been made already, demonstrating crypto’s utility as a quick way to transfer funds across borders.

Groups receiving funds include the Turkish Ministry of Interior Earthquake Humanitarian Aid Campaign, Turkish Red Crescent, Save the Children, Project Hope, and others. Additionally, crypto businesses Binance, Tether, Bitfinex, OKX, and KuCoin have pledged over $9 million in support of earthquake victims. As part of its effort, Binance announced it would airdrop $100 in BNB to users living in Turkey affected by the earthquakes.

Further Reading

Millions in crypto donations pour for Turkey and Syria earthquake relief
As the death toll from the catastrophic earthquakes in Turkey and Syria continues to rise, the crypto community has scrambled to help.
How to Harness the Power of Crypto to Aid Communities Rebuilding After Natural Disasters
The industry’s swift response in times of need highlights the need for compatibility between crypto and the traditional financial system.
Over $3.1 million in crypto has been donated to Turkey earthquake victims. But experts have a warning.
Experts have tips on how to make sure cryptocurrency donations go to legitimate wallets.

w/Metaverse


NBA unveil new app feature that inserts you as an avatar into a real life basketball game

“We’ve inserted you as an avatar in the game” is how NBA Commissioner Adam Silver explained it…before literally doing it! To see how they do this with this app from the NBA is demonstrated in this video. It shows someone being 360 degree scanned using the app, digitised and turned into an avatar, and then, this is the cool bit, overlay the avatar on top of a player in the game.

The result is a video of the chap playing in the NBA alongside the pros.

Here’s The Thing: it’s a bit of fun and has great novelty appeal for about 15 minutes. The NBA will get a ton of exposure and free marketing (I’m sharing this video, right). But the big prize is in video games (which is a $100 billion market in the USA alone), where the gamer’s 3D avatar appears in every game they play.

🏀
January 2023: The NBA and Meta announced an extended partnership deal that will include the launch of the NBA Arena, a new virtual experience in Horizon Worlds accessible via the Meta Quest. The NBA Arena will allow fans to watch games in VR and interact with each other as legless virtual avatars, creating an immersive experience for basketball fans.

Personalised made-to-measure jeans made with AI and a 3D scanning mobile app

According to clothes manufacturer, unspun, a third of the 6 billion pairs of jeans made each year are never worn. It's a supply and demand issue. To solve this problem of waste caused by manufacturers second guessing demand and making clothes in advance, fashion manufacturer unspun has developed a pair of sustainable made-to-order jeans that are created with AI.

The idea is simple. The customer takes the 10 second 360º body scan wearing the tightest clothes they can using the unspun app on their mobile phone. The artificial intelligence in the app calculates their exact measurements, apparently to a 99% accuracy. The personalised measurements are turned into a pattern for a personalised pair of custom fitted jeans and sent to be manufactured.

Here's The Thing: Every pair of jeans is unique and made-to-order. No waste.

Further Reading

A future NBA app feature lets fans virtually replace a player in a live game
A new streaming experience in the NBA app will let fans live out their Main Character dreams. League Commissioner Adam Silver announced the in-app additions this past week.
Here’s what it’s like watching an NBA game courtside — in the metaverse
CNBC sports business reporter Jabari Young experienced the Jan. 10 NBA courtside game between the Celtics and Pacers on the Oculus 2 headset.
The best 3D scanning apps for smartphones in 2023
Discover the 5 best 3D scanning apps to turn your smartphone or iPad into a 3D scanner. Most of these are free 3D scanner apps!

w/AI


The US Copyright Office will NOT allow registration of AI-generated images as part of larger graphic novel registration. This comes after they rejected a request to let an AI copyright a work of art. Last week, a three-person board reviewed a 2019 ruling against Steven Thaler, who tried to copyright a picture on behalf of an algorithm he dubbed Creativity Machine. The board found that Thaler’s AI-created image didn’t include an element of “human authorship,” which is a mandatory standard for protection.

A week later, the Copyright Office rejected a similar claim from Kristina Kashtanova after she tried to copyright artwork created using the generative AI tool Midjourney. Kashtanova wrote "Zarya of the Dawn," an 18-page graphic novel that utilised AI-generated images from Midjourney.

The Copyright Office wrote:

“We conclude that Ms. Kashtanova is the author of the Work’s text as well as the selection, coordination, and arrangement of the Work’s written and visual elements. That authorship is protected by copyright. However, as discussed below, the images in the Work that were generated by the Midjourney technology are not the product of human authorship. Because the current registration for the Work does not disclaim its Midjourney-generated content, we intend to cancel the original certificate issued to Ms. Kashtanova and issue a new one covering only the expressive material that she created.”

Here's The Thing: This is not the same as photoshopping an image. Using a generative AI tool like Stable Diffusion, DALL-E or Midjourney to generate an image requires little or no skill, just a rough idea of what you want. It's easy to go to ChatGPT and ask it to generate the prompt for you. Copy and paste it into the image AI tool to create an image. Repeat as many times as you want until you find an image you like. It's no wonder that the Copyright Office is declining the copyright registrations coming across its desk.

Further Reading

The US Copyright Office says an AI can’t copyright its art
No human authorship means no copyright protection.
US Copyright Office rejects trademark of AI-generated book images: They are ‘not the product of human authorship’
Kris Kashtanova wrote “Zarya of the Dawn,” an 18-page graphic novel that utilized AI-generated images from Midjourney.

w/BrandStrategies


Brand Strategy Collection

Brand Strategies for the Metaverse is a unique collection of over 250 consumer brands and their strategies in the emerging technologies of Web3 and the Metaverse. I have tracked, traced, analysed and assessed 250 consumer brands and their projects, initiatives and use-cases in AI, VR/AR/MR, NFTs, blockchain and crypto.

From Adidas to Zara, from Web3 to the Metaverse, this is a comprehensive collection of consumer brands including:

Adidas, AIA Insurance, Alfa Romeo, Asics, Aston Martin, Atari, Audi, Bacardi, Bentley, Bose, Boss, Budweiser, Burberry, Cadbury, Campbell Soup, Carrefour, Champion, Chevrolet, Chipolte, Coca-Cola, DBS Bank, Decathlon, Dior, Disney, Dolce&Gabbana, eBay, Emirates, Evian, Ferrari, Ford, Gap, Gibson, Glenfiddich, Gucci, Heineken, Hennessy, HTC, Hyundai, JBL, Johnnie Walker, Kellogg's, Kia, Kraft Heinz, L'Oreal, Lacoste, Lamborghini, Lavazza, ...

BONUS: The Brand Strategy Collection also lists over 30 celebrities and 20 locations who have adopted these emerging technologies to promote their own brands.

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To find out more about the use-cases for consumer brands in AI, web3 and the Metaverse, check this out.

w/SocialMedia


Meta is following Twitter with paid-for verified status

Meta is also rolling out “Meta Verified”, a paid subscription feature that emulates Twitter’s Blue (tick) verified status. The new feature will be available for both Facebook and Instagram. In the official announcement, the Meta spokesperson said, "We’re testing Meta Verified, a new subscription bundle that includes account verification with impersonation protections and access to increased visibility and support." Personally*,* I think it’s a mistake and fundamentally wrong to conflate a paid (premium) status with a verification identifier. It’s not going to be clear if the verification tick is earned or paid for, and it’ll only end in a repeat of the mess Twitter got themselves into last year, IMHO.

Having said that, Tumblr just launched a ”parody subscription” offering that gives users double blue verified checks. They have seen the app's revenue increase 125% since launching the subscription. If these paid subscription models do work (which I don’t think they will, but let’s say they do), then the big question is does this mark the death of "free" social media?

BTW, Bank of America thinks it'll be successful and predict that Facebook will have 12 million paying subscribers by early 2024. (In round numbers, that would generate about $1 billion in additional revenue, less than 1% of Meta’s current turnover.)

Further Reading

2022: The year that Musk sunk Twitter
🔐 It’s been less than two months since Elon Musk walked into the Twitter HQ carrying a kitchen sink. He was full of hope and expectation of saving free speech for civilisation. Instead, he’s wrecked it. It’s a $44 billion disaster.
Meta is launching a pay-for-verification subscription service for Facebook and Instagram | CNN Business
Meta is testing a subscription service which will allow Instagram and Facebook users to pay to get verified, Mark Zuckerberg announced on Instagram Sunday.
What Is Meta Verified? Here’s Everything You Need to Know. | Entrepreneur
Meta’s rolling out a new subscription service for Instagram and Facebook verification. See more details about the Meta verified badge and its cost, here.

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w/BigTech


How Algorithms Play a Role in Child Sexual Exploitation on TikTok

The WSJ has published a scathing investigative piece called Every Parent’s Nightmare: TikTok Is a Venue for Child Sexual Exploitation.

The investigative report details the issues with security and privacy for children using the app, as well as algorithms serving more videos of youth to adults that watch.

The issue is that TikTok’s popularity with young people, who are spending around 2 hours a day on the app, and its ability to know what users like has made it a growing venue for child sexual exploitation, according to law enforcement. One instance in Texas shows how terrifying this can be for parents.

Watch the WSJ Tech Briefing.

TikTok's "youth filters" are impressively deceptive

Here's an example of how the "innocence" of youth on TikTok can be exploited. In this video I found on TikTok, the women in the video is using a youth filter, designed to make her look younger than she is. You see the real "her" at the end.

0:00
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Further Reading

Apple’s Child Protection Measures kick up a storm
Wiser! Essays: Apple’s child protection measures spark a privacy debate. Meanwhile Apple move quick to allay concerns of privacy groups and the WhatsApp CEO!
Congress Commits to Protecting Children Online
With the explosion of child sexual abuse images and videos on the internet and the continual...

Sarah Gardner, VP Thorn, talks about urgent need to balance online privacy with digital safety for children. Source: TEDx Talk


w/AI


Microsoft roll out AI powered text-to-image creator on Bing

Image Creator from Microsoft Bing is their new AI-powered image generating tool designed to help you create images from text. If you can't find the image you want from your Bing search, Microsoft will help you create it.

Personally, I use the text-to-image creator tools on You.com and Canva (which is brilliant, by the way).

Further Reading

7 AI Creation Tools To Save Time and Be More Productive
The widespread use of generative AI has exploded in 2022. First, with the release of GPT-3, followed by DALL-E and Stable Diffusions, there are now countless content creation and productivity tools utilising AI. Here are 7 AI tools I use the most.
How to create unique content with ChatGPT and QuillBot
Content creators know how time consuming the process of writing long form content is. From research to storyboarding, writing to editing. But, with generative AI tools like ChatGPT and QuillBot, all of that has changed. Here’s one way that you can save time and make money quicker using AI.
Microsoft Bing Is Getting An AI Image Generator
Microsoft is adding an AI image generator to its Bing search engine, which enables users to create digital art from text input.

w/AI


Rishi Sunak and Bill Gates answer questions written by ChatGPT

If you're beginning to think that AI is about to take over the world, watch this video (it'll go some way to allay your fears!) The video features UK Prime Minister Rishi Sunak and Microsoft founder Bill Gates answering questions. The gimmick is that the tame questions are posed by ChatGPT, not a fearless political reporter looking to create a viral moment. There is nothing wrong with the questions, they're all interesting and inquisitive. But they don't have a cutting edge.

Here's The Thing: all of today's AI models lack the cutting edge of human instinct. They're good at second guessing the obvious next word in a sentence. But they're not nearly good enough to wrong foot a politician. That's not to say that we (the people) want to see politicians and leaders always under attack. That's not my point. My point is that this is a great example of both the capability, but also the limitations of the tech. So, next time you see a headline about the end of humanity at the hands of AI, take a pinch of salt and throw it over your shoulder.

Further Reading

ChatGPT wrote this article (with a little help from me)
The promise and potential of generative AI has created much excitement, headlines and discussion. There’s little doubt that the tools using artificial intelligence to create content are fascinating. But can they be relied upon?
How to use ChatGPT: Everything you need to know
The new AI language processing tool has been trending since its launch late last year, but how do you use it and what for?
OpenAI’s ChatGPT can write songs, pass MBA exams, plan trips, and more — here’s how to use it
OpenAI’s ChatGPT can do everything from pass MBA exams to successfully negotiate a raise. If you haven’t tried it yet, here’s how to use it.

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w/Cryptocurrencies


The debate over Crypto regulations are taking shape in the USA

Crypto investors are bracing themselves for more crackdowns from regulators in the United States. In the past week, New York regulators shut down new issuance of the world’s third-largest stablecoin, BUSD. A few days earlier, the SEC fined the parent of the crypto exchange Kraken, and forced it to stop offering its staking product to U.S. investors. Banking regulators are allegedly pushing banks to cut ties with crypto customers, limiting their ability to plug into the real-world financial system.

Crypto Crash Congressional Hearing

On February 14th, the US Senate Committee on Banking, Housing, and Urban Affairs held a hearing titled “Crypto Crash: Why Financial System Safeguards are Needed for Digital Assets.” At the hearing, members expressed concerns about events in the crypto industry over the past year. Chairman Sherrod Brown made his position clear: “This crypto nightmare isn't over yet.” Ranking Member Tim Scott also expressed concerns, noting that it is the responsibility of regulators to enforce existing regulations and conduct appropriate, effective supervision. The hearing, the committee’s second of the 118th Congress, is a clear indication that Congress plans to continue its focus on crypto and we are likely to see legislation forthcoming.

SEC Proposed Rulemaking

Separately, the Securities and Exchange Commission (SEC) formally proposed rule changes on federal custody requirements. The change would expand the rules to include assets like crypto, requiring crypto exchanges to gain further regulatory approval. The proposed changes would mandate custodians, including crypto exchanges, secure or maintain certain federal or state registrations, even as regulators are both increasing scrutiny on crypto companies and making it more difficult to secure regulatory approval for crypto products. More from CoinTelegraph.

Further Reading

State by State Cryptocurrency Laws and Regulations | Bloomberg Law | Bloomberg Law
Explore laws and regulations related to cryptocurrency and virtual currency state-by-state.
PwC Global Crypto Regulation Report 2023
PwC Global Crypto Regulation 2023 report provides an overview of the crypto regulation landscape, with a focus on financial services. It offers insights into how the regulatory frameworks are developing across the world and seeks to identify how this may impact relevant industry participants and vir…

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w/Web3


Japan to launch a CBDC pilot in April

The Bank of Japan (BOJ) has announced their ambitious plans to launch a central bank digital currency (CBDC) pilot in April 2023. The bank plans to leverage private businesses to design and construct a CBDC ecosystem, and will execute simulated transactions during the pilot phase.

The bank will also explore the challenges of connecting the experimental CBDC network with existing financial networks, and will choose the appropriate data models and architecture for facilitating offline payments.

Here’s The Thing: Learning from the lessons of China’s CBDC roll-out, taking a phased approach and engaging in transparent communication with the private sector is essential in order to ensure the successful adoption of CBDC in society.

👉 “Our hope is that the pilot program will lead to improved designs through discussion with private businesses,” said BOJ Executive Director Shinichi Uchida at a CBDC committee meeting on Friday. At the meeting, the bank explained how they plan to explore the challenges of connecting their CBDC network with existing financial networks, and engagin help of the private sector to establish the “appropriate data models and architecture for facilitating offline payments”.

Uchida further emphasised the importance of taking a phased approach and engaging in transparent communication with the private sector in order to ensure the successful adoption of CBDC in society. He believes that this is a necessary step in order to make sure that the CBDC program can be implemented successfully.

Further Reading

Japanese Digital Yen: a viable alternative to stablecoins & CBDC?
Wiser! Essay: Plans to launch a digital Japanese yen have been unveiled by a consortium of over 70 banks. It’s not a CBDC or a stablecoin but it offers a real alternative to either of them.
Collection of Articles about Central Bank Digital Currencies
Collection of Insights, Essays and Articles about CBDCs, the future of money in a digital economy. Including a focus on China’s eYuan.
Japan Announces Launch of New CBDC Pilot This April - Decrypt
Japan joins a host of countries pushing ahead with plans for a digitized national currency, announcing a new pilot this spring.

w/Technology


The History of Technology Visualised

Here's a cool visualisation. It shows the history of technology, beginning with the first use of stone tools 3 1/2 million years ago. It shows how technology has changed rapidly in the last 12,000 years, with inventions such as agriculture, writing, and the wheel.

From 1800 onwards, the timeline is stretched out further to show the many major inventions that followed, highlighting the wide range of technology’s impact on our lives, both beneficial and terrible. It also shows how AI technology could have a transformative impact on our world, and how it is already changing today's world.

Source: Our World In Data

Further Reading

Here’s how technology has changed the world since 2000
From smartphones to social media and healthcare, here’s a brief history of the ways in which technology has transformed our lives in the past 20 years.

w/AI


Rihanna's Savage X Fenty's new in-store fitting room experience uses Fit Technology to transform shopping

Savage X Fenty is a lingerie brand founded by singer Rihanna. Now the brand has partnered with fit technology company Fit:Match to launch a new iteration of its in-store digital fitting tool called Fit Xperience. The changing room tech scans customers’ bodies and provides product recommendations in store.

The latest version of the tool uses sensors to map shoppers’ bodies to create an avatar of their body type. It then compares that avatar with a database of similar previously scanned bodies to recommend Savage X Fenty products ideal for the customer’s fit.

The tool debuted at the brand’s Lenox Square Mall store in Atlanta, Georgia, on February 11.

Savage X Fenty first worked with Fit:Match in 2022 to launch an earlier version of the technology at its first store in Las Vegas. The new version utilises Intel’s RealSense technology and OpenVINO software, and shoppers can use the tool to shop an assortment of the brand’s products including sports bras, leggings and more from the brand’s Sport collection.

“Fit Xperience has been a game changer in merging the physical and digital retail brand, especially at a time when fit and comfort in your body is so important,” said Christiane Pendarvis and Natalie Guzman, co-presidents of Savage X Fenty. “Our diverse Savage X Fenty community has benefited tremendously from Fit Xperience – we’ve received overwhelmingly positive feedback about individuals feeling confident as they shop our products in store. With this new iteration of Fit Xperience, we’re excited to continue providing a seamless and positive shopping experience for every body.”

Consumer brands are increasingly turning to Fit Technology

Fit technology is becoming a hot topic in the retail industry as more retailers have begun experimenting with it.

Walmart invested in fit technology after acquiring the virtual fit tech startup Zeekit in 2021 providing shoppers with a better shopping experience. Following that purchase, Walmart introduced the Be Your Own Model virtual tool, which lets users upload images of their bodies to virtually try on clothing. Other retailers including J.C. Penney, Amazon and Men’s Warehouse have also begun experimenting with fit technologies.

But as retailers begin experimenting with fit technologies, some consumers are concerned about privacy issues associated with these tools. In the announcement, Fit:Match said Fit Xperience does not use cameras. A survey from Cisco found that 39% of respondents said explaining how their data is harnessed is a top priority.

Further Reading

Cappasity is the platform for production of immersive shopping experiences
Cappasity is a cloud-based platform that lets online stores easily create and deliver 3D, AR and NFT shopping experiences. 3D and 360 Product Photography.
Faster Fashion: Will 3D Body Scans Disrupt Apparel? | Morgan Stanley
3D body-scanning apps could allow consumers to shop at online retailers using precise measurements. Could this technology be the biggest retail disruptor to date?

w/Metaverse


What do Gen Z think about the Metaverse?

Want to know what younger people think about emerging technologies defined as “the Metaverse”? Gen Z is the age range of 13 to 26 years old and is the generation who only know a world with the internet. (Compared to Gen A, who is anyone turning 13 this year)

The interesting takeaway for me in this report is the language used and how they framed the questions. It’s worthy of a read.


w/Blockchain


State Of Blockchain Adoption 2023

Read the analysis from Casper Labs...


Further Reading

Unlocking the potential of Metaverse for Real Estate Brand Strategy
Leveraging the metaverse for real estate brand strategy can be a powerful tool to help agents create immersive and interactive experiences for potential customers. Learn how real estate agents are using the emerging technology of the metaverse to create a successful brand strategy.
7 AI Creation Tools To Save Time and Be More Productive
The widespread use of generative AI has exploded in 2022. First, with the release of GPT-3, followed by DALL-E and Stable Diffusions, there are now countless content creation and productivity tools utilising AI. Here are 7 AI tools I use the most.
Brand Strategies For The Metaverse
Major consumer brands are investing in the emerging technologies for tomorrow’s digital world. From NFTs to blockchain, from web3 to the Metaverse. This database of over 250 consumer brands is, IMHO, the largest single collection of brand strategies for the metaverse.
Wiser! Top 10 Technology Predictions 2023
From 2023 being the year of AI to NFTs becoming a tech for customer engagement, from Elon Musk walking away from Twitter empty-handed to Meta pivoting again, these are my Top 10 Wiser! Technology Predictions for 2023.
Big Tech Little Tech Podcast Episode #19
Shaun Weston and Rick Huckstep discuss TikTok, spy balloons, CCTV surveillance, paranoia and overreactions. The US want to ban TikTok because its a china surveillance machines- what’s that all about and should we be worried?

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